Blog
Blog
New AI models, social media growth, website optimisation — short, light theory, practical.
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Retargeting: How to Bring Back Visitors Who Left Your Site
Most site visitors leave without buying — here's the smallest retargeting setup in Google and Meta Ads that brings them back without burning cash.
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Set Up Google Business Profile in a Day: Local SEO Guide
Three spots on the map decide most local searches — here's how to claim one of them in a single afternoon.
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Five website security settings you can fix in an hour
Most sites leak the same five weak spots — here's how to check and close them in about an hour, no developer required.
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Selling in all 27 EU countries: VAT, OSS and shipping without pain
Selling across all 27 EU countries sounds like one store with more traffic — until VAT rates, OSS filings and 27 shipping zones show up on launch week.
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Ads or SEO in year one: how to split the budget without wasting both
Spend on ads rents you customers today; SEO slowly buys you a channel you'll own for years — here's how to split a first-year budget between them.
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Schema.org in plain words: telling Google who you are
Schema.org markup is the quiet code that tells Google exactly what you sell, do, or write about — and it's easier to add than it sounds.
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How to Spot a Website a Contractor Built in One Prompt
A checklist for spotting template-and-prompt websites before you pay for real engineering work.
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A Telegram Bot for Business: 5 Tasks It Solves in a Week
Five concrete jobs a Telegram bot can take off your team's plate this week: reviews, leads, orders, support, and reports, all in one chat.
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Why One Video for Every Platform Kills Your Reach
Posting the same video everywhere feels efficient, but it's quietly training every algorithm to bury your content.
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Why Your Website Is Slow: A 10-Minute Diagnosis
Run one free report, spot the three real problems in images, fonts and scripts, and fix the slowdown before it costs you customers.
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AI Models in Autumn 2026: Which One Your Business Actually Needs
Every AI lab now ships three tiers of models, and picking the wrong one wastes money either way.
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GEO vs SEO: Getting Into ChatGPT and Perplexity Answers
AI answer engines pick sources differently than Google does — here's what to fix on your site today to get cited instead of skipped.